Russian Industry
Interactive installations · Russia Expo
The goal
The country has ambitious plans for shipbuilding: a new generation of civilian vessels, breakthrough engineering, the modernization of the industry and the training of its specialists. All of it had to reach the wide audience of Russia Expo — spectacular and easy to follow.
The solution
We built a fully immersive exhibition. Visitors examine the flagship projects and the new ships in three dimensions, take them apart unit by unit and see where the industry’s innovation actually sits. Complex technology turns into a clear, gripping story — one the visitor lives through firsthand.
Outcome
- 2M visitors in eight months
- 81,000 guided tours run
Over eight months the “Made by Us” pavilion drew more than 2 million visitors, for whom over 81,000 guided tours were run. Through the interactive exhibits a vast audience got to know contemporary Russian industry — from shipbuilding achievements to the workings of the national “Chestny ZNAK” product-marking system.
Children and young people got particular attention. In the Hall of the Future visitors explored modern industrial professions and literally tried them on, building their own images of the specialists of tomorrow. Complex industrial subjects turned into a personal experience — emotional, interactive and memorable.
Part of: Corporate museum · Interactive exhibition
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